Go back, breakdown the value proposition, and then discuss ALL the ways that IHG delivers on ALL aspects of that proposition.
Channels
This shouldn’t just be about marketing and communication, but how IHG delivers on ALL of the value proposition.
Go back, breakdown the value proposition, and then discuss ALL the ways that IHG delivers on ALL aspects of that proposition.
More citations.
Customer Relationships
Citations
Great start!
Please be sure to discuss exactly how all of these relationships deliver the value proposition…be explicit about it.