The Unit 1 Assignment is based on the competitive and macroenvironmental factors
The Unit 1 Assignment is based on the competitive and macroenvironmental factors that impact a business, as explained in Chapter 3. As a reminder, competitive environmental factors include rivals, new competitors, customers, substitute services, and suppliers. Macroenvironmental factors include laws and regulations, the economy, technology, demographics, and social values.
For this assignment, you are assigned 7-Eleven.
Visit the Hoover’s Company Records guide are in a PDF attached. This guide provides an overview of various public companies in terms of both internal and external factors.
Read the guide for your chosen company, paying attention to note factors that relate to the environmental factors.
Using this document and your own experience and knowledge of the company, prepare a paper that describes each of the competitive and macroenvironmental factors forming your chosen company’s overall business environment.
Utilize the Unit 1 template is attached.
Provide one example, with supporting details, of how each of the ten competitive and macroenvironmental factors impacts your chosen company.
Rivals – other gas stations
Laws and politics
The paper is required to include an introduction, conclusion and be at least two double-spaced pages in length, using 11-point Georgia font. For assistance writing a paper or formatting a reference list in APA format.